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kmartin82
Jan 223 min read
How to Define Your Brand’s Digital Aesthetic in 5 Simple Steps
Defining your brand’s digital aesthetic can feel overwhelming, but it doesn’t have to be. A strong, cohesive aesthetic helps your...
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kmartin82
Jan 133 min read
Somehow I Manage: The New Mom Work-Life Balance
The time is 3:02 AM. You roll over and peel your eyelids apart to squint at the Hatch sound machine numbers at the dimmest setting that...
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Michelle Taylor
Jan 132 min read
Prepare for a Potential TikTok Ban: 3 Critical Steps to Take Before January 19
Imagine waking up on January 19, opening TikTok, and seeing… nothing. No videos, no updates, and no account features available. For...
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kmartin82
Jan 32 min read
Embracing Strength: Being a Strong Woman in the Workplace
In today's dynamic and ever-evolving workplace, being a strong woman involves more than just possessing determination and resilience. It...
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kmartin82
Dec 28, 20242 min read
2024 Contemporary Trends in Graphic Design for Small Businesses
Graphic design is ever evolving, and staying updated with the latest trends can give small businesses a competitive edge. Whether you’re...
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kmartin82
Dec 17, 20242 min read
Marketing in the Digital Age: Instagram
In the last installation of the Marketing in the Digital Age  series, I discussed how TikTok has revolutionized the marketing game for...
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kmartin82
Dec 10, 20241 min read
Our Perfect Gift Guide
It’s the most magical time of the year, which means it’s time to go shopping! We’ve curated the perfect gift guide for your friends and...
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kmartin82
Dec 4, 20243 min read
Professional (and Personal!) Project Management: Holiday Hustle
Project management can be fairly standard no matter what field you choose, but one thing you can’t predict remains the same across the...
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kmartin82
Nov 26, 20242 min read
Our Favorite Social Media Scheduling Platforms
When it comes to social media content, sometimes the actual content isn’t the most challenging. What can be the hardest part is...
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Jannan Poppen
Sep 9, 20242 min read
Out of State & Out of Office: How to Protect Your Mental Health in a Remote Setting
Remote work has become more common in the past years; whether it’s a fully remote job or a hybrid situation, chances are you or someone...
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Jannan Poppen
Sep 4, 20242 min read
Prioritizing Health and Wellness as a Working Mom: How to Eat Healthy
Balancing work and family life can be challenging for any mom, especially when trying to prioritize health and wellness. Whether you're...
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kmartin82
Aug 20, 20243 min read
Maintaining Brand Consistency: How to Create a Cohesive Digital Aesthetic
Your brand’s identity is like your digital handshake—it's the first impression that tells your customers who you are, what you're about,...
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kmartin82
Aug 14, 20244 min read
The Psychology of Color in Digital Aesthetics: Choosing the Right Palette for Your Brand
When you land on a website or scroll through social media, what’s the first thing that grabs your attention? More often than not, it’s...
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kmartin82
Aug 12, 20242 min read
The Importance of Being a Vocal Advocate for Change
Businesses today must adapt to meet customer needs and stay competitive. Vocal advocacy within your organization—actively promoting and...
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kmartin82
Aug 8, 20243 min read
The Power of Time Blocking: Why It’s Crucial When Working from Home
Working from home offers flexibility, freedom, and the comfort of your personal space. However, it also comes with its own set of...
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kmartin82
Aug 5, 20243 min read
DIY SERIES: Search Engine Optimization (SEO)
Having an active online presence is crucial for any business looking to reach a wider audience and Search Engine Optimization (SEO) plays...
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kmartin82
Jul 30, 20242 min read
DIY SERIES: Email Marketing
Email marketing remains one of the most effective tools for businesses to communicate with their audience and boost sales. However,...
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kmartin82
Jul 22, 20244 min read
Cover Design: From Conception to Execution
One of my favorite things is when a client comes to me with a need for an illustration and is open to anything my imagination can dream...
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kmartin82
Jul 22, 20242 min read
DIY SERIES: Social Media Marketing
Social media has become an indispensable tool for businesses to connect with their customers, build brand awareness, and drive sales....
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kmartin82
Jul 16, 20243 min read
Marketing in the Digital Age: Tik Tok
As we all know, the world of technology has evolved exponentially in the past 10 years. Naturally, with this evolution comes the need to...
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