A Creative Chat with Jess: Graphic Design and Info Graphics
I fell in love with Graphic Design somewhere between my Senior year of high school and my Freshman year of college. Growing up, I had...
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- Oct 11, 2022
- 2 min
PR in a Pinch: Working with TreesUpstate and the Lt. Governor
If you've ever worked in a nonprofit, you're probably familiar with the following scenario: You have a big, no, huge event marked on the...
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- Oct 11, 2022
- 3 min
Relevant Conversations: Twitter, the Met Gala, and Mental Health Awareness Month
The 2022 Met Gala theme, “In America: An Anthology of Fashion”, inspired collaborations between notable fashion designers and elite pop...
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- Oct 11, 2022
- 3 min
Today's Trends: Identifying Trends on TikTok
TikTok has millions of sounds for users to choose from, including songs, conversations between celebrities, and original sounds created...
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- Oct 11, 2022
- 2 min
How to Find Trends on TikTok and Create Popular Content
You're either dipping your toes into the TikTok sea for the first time, or wondering why your content isn't getting shown to many other...
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- Oct 11, 2022
- 2 min
How to Find the Right Influencers
If you read back through past articles, you'll see that I'm a big fan of partnerships and that includes partnering with influencers. The...
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- Oct 11, 2022
- 3 min
SEO: what is it; does it matter?
The dawn of the internet ushered in a new era with a lot of new vocabulary and acronyms. From gigabyte to RAM and even the “@” symbol,...
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- Oct 11, 2022
- 3 min
Should Your Business Be Using TikTok?
Do you primarily associate TikTok with trendy dances and singing? Then this article is for you. Today, we're hitting on how TikTok works...
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- Oct 11, 2022
- 3 min
Finding an Interim Consultant to Lead During Transition
Consulting full-time for nearly the past four years, I've worked with a variety of organizations in several capacities: as needed,...
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- Oct 11, 2022
- 3 min
Marketing Through Your Annual Report
Children typically dread being forced to do chores. Adults usually feel the same. For nonprofits, government-required annual reports may...
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- Oct 7, 2022
- 1 min
Meet our Graphic Designer, Cassandra Porter
Meet Cassandra Porter. Cassandra is the lead graphic designer for Taylor Brand Consulting. Raised in Greenville, she began drawing as a...
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- Oct 7, 2022
- 4 min
The Potential of Pivoting Your Plans
Non-profits depend on their community, partners and customers for support, and in-person events remain one of the most effective ways to...
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- Oct 7, 2022
- 5 min
Marketing and Communications During the Coronavirus Outbreak
You don't have to be an expert economist to realize that COVID-19 (Coronavirus) is going to impact the economy on some level, and while...
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- Oct 7, 2022
- 3 min
Creating Value in Virtual Events and Programming
When the CDC began dramatically increasing the limitations of group gatherings sizes, many of my clients were impacted. Not only were...
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- Oct 4, 2022
- 5 min
How to Get Back on Track with Your 2020 Goals
Do you feel as if January has lasted for about 6 months? Me too. It's the last day of this month, and it already feels like we should be...
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- Oct 4, 2022
- 3 min
6 Best Practices for 2020 to Get More Media Attention
This article should be useful for nonprofits and for-profits alike, but if I've learned anything from my years of nonprofit experience,...
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- Oct 4, 2022
- 3 min
Incorporating Community Partnerships Into Your Marketing Strategy
I've learned a great many things coming up in the nonprofit world, but one of the most valuable lessons I learned was this; a successful...
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- Oct 3, 2022
- 3 min
The 8 Urban Street Press Conference for United Housing Connections
Did you know this week, November 16-24, is National Hunger and Homelessness Awareness Week? Since working with nonprofit organizations...
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- Oct 3, 2022
- 4 min
7 Things to do Before and During Your Next Networking Event
Is there anything quite as awkward as walking into a hotel lounge or a coffee shop knowing that the goal of everyone in the room is to...
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- Oct 3, 2022
- 3 min
The 2019 Boots and Pearls Celebration in Spartanburg
Within just a few hours, the event space transformed from an empty room, to a beautifully set awards ceremony and dinner Walking into an...
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